Puma Womens Shop In Shop Roll Out
The Challenge
Exemplary speed-to-market execution: Puma urgently required the rapid establishment of a women’s shop-in-shop concept across 25 Macy’s locations in the Northeast. Our task involved adhering closely to brand guidelines and replicating the distinctive copper powder coating found in their German outlets. The setup was designed to seamlessly integrate mannequins and marketing materials into a unified display.
Sucess Factor
The success of this endeavour lies in its exemplary speed-to-market execution. Puma’s urgent need for the swift establishment of a women’s shop-in-shop concept across 25 Macy’s locations in the Northeast was met with precision. Our team meticulously adhered to brand guidelines, ensuring seamless integration of the distinct copper powder coating reminiscent of Puma’s German outlets. The setup was strategically designed to harmoniously showcase mannequins and marketing materials, resulting in a unified and compelling display.
