Puma Macys Distruptor Womens Table
Activate an engaging and eye-catching display that would effectively showcase the product’s features and appeal to potential customers.
![IMG_2557 IMG_2557](https://hayconcreative.com/wp-content/uploads/2023/11/IMG_2557-scaled-700x700.jpeg)
The Challenge
We’re redesigning the outdated Puma Disruptor Table at Macy’s flagship store in NYC. Originally a dynamic centerpiece, it’s now behind in functionality and style. Urgent redesign needed to make it both functional and visually appealing again.
Before
![IMG_1031 IMG_1031](https://hayconcreative.com/wp-content/uploads/2023/11/IMG_1031-scaled-850x700.jpg)
After
![image_12 image_12](https://hayconcreative.com/wp-content/uploads/2023/11/image_12-850x700.jpg)
Sucess Factor
The redesigned Puma Disruptor Table at Macy’s flagship store achieves a seamless blend of functionality and style, revitalizing its role as a dynamic centrepiece that elevates the shopping experience. Enhancements include improved functionality and openness, allowing for product showcase beneath an acrylic case. Additionally, the fixture boasts easily updatable slide-out shelves, facilitating better merchandise display and adaptability.
![IMG_2999 IMG_2999](https://hayconcreative.com/wp-content/uploads/2023/11/IMG_2999-850x700.jpg)
![IMG_2557 IMG_2557](https://hayconcreative.com/wp-content/uploads/2023/11/IMG_2557-1-scaled-850x700.jpeg)