Puma Bifold Sales Meeting Fixture
The Challenge
The Puma sales team needed a lightweight, versatile, and compact fixture for effortless setup and merchandising at their quarterly sales meetings nationwide. This fixture was required to be self-supported and capable of accommodating various layout configurations based on merchandising plans or room layouts.
Sucess Factor
We produced more than 75 units of the Bifold fixture, constructed with aluminum tubing and lightweight MDF panels. Our innovation included a versatile peg system enabling limitless merchandise configurations. Each side panel could be opened or closed to facilitate various design flows. Additionally, this solution weighed no more than 45 pounds and could be easily moved by a single individual.
